Executive Education


  • Client
  • Sport
  • Website

Traditionally, these leaders had been underserved in their professional development. They could try to pick up what they could at soccer conferences or be faced with an expensive post-graduate qualification that wasn’t geared to soccer anyway. They were crying out new, for targeted professional development opportunity! 

So we responded by launching ExecuSoccer – a four-part series of full-day seminars that tackled the core issues we knew amateur soccer leaders are faced with every day!

Through a blend of instruction, case material and good old-fashioned delegate-led discussion, we covered key issues in the areas of governance, planning, finance, marketing, communications, revenue, technical oversight/evaluation, staff and volunteers. 

The responses from attending delegates were emphatic:


Governance & planning - 91%
Marketing, communications & revenue - 85%
Technical oversight & evaluation - 93%
Staff & volunteer leadership - 89%

Click image below to review our program for ExecuSoccer.

More Case Studies

Executive Education


In 2017, we developed a unique series of full-day seminars targeted to the specific professional development needs of executive leaders in the Canadian soccer industry.
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Canadian Sport Institute Ontario

The Canadian Sport Institute of Ontario develops Canada’s top athletic talent, particularly in Olympic sports, and also helps support the development of the country’s top coaching talent.
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BC Soccer

BC Soccer is the governing body for soccer in the beautiful province of British Columbia in western Canada.

Helping amateur sport organizations  
be effective and sustainable